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	<title>gooTravel.com &#187; Incentivated</title>
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		<title>British Airways SMS Updates</title>
		<link>http://www.gootravel.com/blog/2010/02/10/british-airways-sms-updates/</link>
		<comments>http://www.gootravel.com/blog/2010/02/10/british-airways-sms-updates/#comments</comments>
		<pubDate>Wed, 10 Feb 2010 16:07:17 +0000</pubDate>
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				<category><![CDATA[Travel News]]></category>
		<category><![CDATA[BA]]></category>
		<category><![CDATA[British Airways]]></category>
		<category><![CDATA[Incentivated]]></category>

		<guid isPermaLink="false">http://www.gootravel.com/blog/?p=69</guid>
		<description><![CDATA[British Airways have launched a new service where passengers can check the latest flight information via SMS on their mobiles.  This services was developed by Incentivated for BA. It allows passengers to request real-time flight information for the previous day, the current day and the next 5 days. BA are hoping that this will alleviate [...]]]></description>
			<content:encoded><![CDATA[<p>British Airways have launched a new service where passengers can check the latest flight information via SMS on their mobiles.  This services was developed by Incentivated for BA. It allows passengers to request real-time flight information for the previous day, the current day and the next 5 days. BA are hoping that this will alleviate some of the pressure from its call centre, which currently handles 1.5 million calls a year &#8211; one can only think that this might mean more lay-offs from the call centre, however?</p>
<p>This additional mobile application follows the launch of mobile check-in in 2008.</p>
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